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Releases

A visit to the New Balance Flimby factory

This week we were invited by the New Balance team to celebrate the New Balance Made in UK 1500 Mid Outdoor Pack.

The first day we visited the amazing store in Shap. This was actually the place where New Balance Made in UK started. They still have the machines on the top floor that they used back then. After that, the New Balance team got us sorted with amazing pairs like the Staple, Size?, Sneakersnstuff and Crooked Tongues collabs. When lunch was done we went to a castle in Blencow, the place where we stayed. The whole castle was turned into a New Balance castle. Doormats, Rugs, Paintings, everything was there. Also the goodies we got were perfect in line with the Outdoor Pack. A flask, a map with the walking route, sneaker protection spray, New Balance apparel and both colorways of the New Balance Made in UK 1500 Mid Outdoor Pack.

The next day we went to the New Balance factory in Flimby, the place where the New Balance Made in UK line is being produced since the early 1980’s. The tour started with the big piles of leather, nubuck, suede and more. The leather is first being checked before it moves on to the cutters. After the cutters are done, the process of making the shoe starts.

Sewing, embroidering, glueing and packing the shoe. Every part of the shoe is someones responsibility, lace holes, glueing the sole to the upper, sewing the lining, putting the laces, so every shoe is made with care. Something that is really special at this time!

We would like to thank New Balance for having us!
And don’t forget: On November 3rd the New Balance “Made in UK” 1500 Mid Outdoor Pack will release at 00:01. The pack consists of a blue and brown colorway of the New Balance 1500 Mid.

Nieuwsbrief

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